Audi is as committed as anybody to an EV future, and the unveiling of the e-Tron GT Concept at the 2018 L.A. Auto Show further illustrates the desire of the German automaker to have an EV for everyone. The e-Tron GT will be the car for those who love to go fast in a 4-door coupe body. Its stablemate, the Taycan, as well as Tesla’s Model S, are clear targets.
Recently, Federal Minister of Economic Affairs and Energy Peter Altmaier criticized German automakers for making boring-looking electric cars. "I really wonder when you, Mr. Zetsche, or you, Mr. Diess, or Mr. Krüger of BMW will be able to build an electric car that is only half as sexy as one Tesla," he said in his sharp remark. As if trying to prove the government official wrong, Audi unexpectedly showed up in L.A. with the e-Tron GT concept that’s, well, stunning from every angle. And before you start yammering about how concept cars change down the path to production, Audi says this concept shows the almost production-ready model that will hit showrooms in 2020 for the 2021 model year.
Audi wants to have a fleet of 12 electric cars by 2025, and this will be its flagship. What it is, in short, is a shorter, more aggressive, A7. It will share the platform with Porsche’s Taycan, but the two manufacturers are coy to point out the similarities between the two models. Oh, and Robert Downey Jr. wasn’t a random VIP guest at the launch of the e-Tron GT, as the car will star in the upcoming Avengers 4 movie. If the car will look this good in production guise, then all the hype Audi’s building is worth it.